WEEK 10 PRIVACY

Privacy is the claim of individuals, groups to determine for themselves when, how and what they should tell about themselves or let others know about them. Privacy has been for like 50 or 70 years or even more. 20 years ago, privacy had nothing to do with the media.
Privacy is the control over one's information. Any information any company holds and can be visible to people has to do with the permit that they can be identified either by their email address or phone mobile.
Cookies measures how many times a site is visited and where the user has been but it is not harmful to the computer or network.

WEEK 9 SOCIAL MEDIA

 Social media is the interaction between two or more people using technology mostly the internet for different reasons such as business or fun. A very common example of social media is social networking, it can be either Facebook, Hi5, You tube or Tagged.

Social network can be defined as a social structure made up of individuals which are tied up in other to be studied and also individuals that  show common interest in an activity. The reason for social media is the need to belong to a group or the control over it. Also it helps producers to advert their products. For example most advertisers use Facebook because it is a social network which is mostly used by consumers.

Finally, it is also a way of showing one's identity to another but privacy must be involved.

WEEK 8 PRIVACY AND SURVEILLANCE CULTURES

Dataveillance is the surveillance of a person's activities by studying the data created by actions such as credit card purchases phone calls and also the internet. Surveillance is the monitoring of an individual's behaviour either from a distance for example CCTV cameras or from the internet.
There is a slogan that says "Big Brother is watching you", Big Brother is a reality television show in which a group of people live together in a large house which is isolated from the outside world but can be watched by television cameras. Each series lasts for two months with mostly 15 participants from all over the world and the winner goes home with a cash prise after avoiding all forms of eviction. The idea of Big Brother started in 4th September 1997 but it was first aired in Netherlands in 1999 on the Veronica TV channel.
Lastly, Bureaucracy is a set of protocols and regulations put in place to manage the activities of organisation, mostly large organisations.

WEEK 6 EXPLORING THE TECHNOCULTURAL HISTORY OF NETWORK AND FEEDBACK

Networks can be dated back to the 1970's Telegraph. Networks are appropriate instruments for a capitalist economy based on innovation, globalisation for firms to work together for the same purpose. Feedback is an information or result or conclusion which is reported after a discussion or after an event. Most feedbacks are used to improve or get to know what people think about them. For example, after a presentation either by an organisation or an industry, they ask for feedback. This feedback contains questions and the answers gotten from the feedback is used in improving the industry. Feedback is compulsory, but it always advisable to fill on. An example of a feedback form can be seen.
Lastly, Internet is the combination of both computers and cables in which information is sent from one network to another and it is also said to be the backbone of a computer.

WEEK 5 ADVERTISING

Advertising is the non personal communication of information paid for or usually persuasive in nature about products, services or ideas by identified sponsors through the various media. The simplest definition is advertising is an act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television to get more customers.

Advertising helps us to choose which product we want. For example, there are different types of biscuits like Shortbread, Maryland, etc, as consumers we have different varieties to choose from. Also as I stated  above, to advertise a product it has to be paid for depending on the time used in advertising it.

Lastly, adverts change within the years because people enjoy moving with time. No one likes to be left behind in the latest improvement or change. The first Coca Cola advert was in Black and White but now the newest advert has a lot of color, drama and also action.

WEEK 4 POST MODERNISM

Post modernism was discussed in the fourth week. I understand that Modernity leads to changes and completely different segments which are very important but different in meaning. Also they are things we make up, believing they are real and fighting for them to be real.

Post modernism is a scientific study in order to explain reality. Reality is not only by human understanding but they are constructed in order to understand or explain reality. It is also the flexible way of changing truth.

Also other words were made reference to like:
Imitation - It is neither positive or negative, it is just what someone does.
Pastiche- Mocking someone or something, not the original story but a third party.
Pastiche- It borrows from many different places and not understanding the original story. Also it is putting together different stories to create another story.

Lastly, Rowland Barthe stated that there are fours ways in valuing things in our culture:
Functional value- Instrumental purpose
Exchange- economic value
Symbolic value- this is the value a subject gives to an object
Sign value- value within a system of objects (no functional value)

Theodor Adorno and Max Horkheimer- The Culture Industry:Enlightenment as Mass Deception

Media in communication is a  tool used to store and deliver information or data. Films, radios and magazines also make up the media. Deception are acts to change beliefs that are not true or the whole truth. Movies and radio do not pretend to be art since as violence becomes open so as the power grows and the lines between begins to show through. The Culture Industry as stated by Theodor Adorno and Max Horkheimer is the same to a factory producing standardised cultural goods – through film, radio and magazines by manipulating the masses into enjoying it no matter how bad economic position. They were both members of The Frankfurt School (The Frankfurt School  refers to a school of Neo-Marxist who have come to amend or extend the Marxist Theory).


Finally most people believe that the products or the movies made by the mass culture would not be popular if people do not enjoy them. Which is true because individual are hard to please and for example the movie Twilight is popular because people enjoy watching it if it was not what they wanted, it would not have sold.